Orange
Business Services has been placed in the leaders quadrant in Gartner
Inc.'s Magic Quadrant for Pan-European Network Service Providers,
20071.
The report defines "leaders" as vendors who have "a
full portfolio of voice and data services, including relatively new
offerings in areas such as application-aware networking, WAN optimization
and hosted communications applications. These services will be delivered
with good quality across a wide area of coverage at competitive prices
by account teams that are typically closer to the customer. Leaders
have a strong vision of the market and their role in it, and they
will typically be able to address a wider range of customers (in terms
of size, geography and service requirements) with their service offerings
than others in this Magic Quadrant."
Barbara
Dalibard, president and CEO, Orange Business Services, said: "We
are delighted to be positioned in the Leaders Quadrant, which demonstrates
that we are setting the standards for the industry."
Orange
Business Services was evaluated on its "ability to execute"
and "completeness of vision," which reflect the following
specific criteria:
Ability
to Execute. Product/Service, Overall Viability (Business Organization),
Sales Execution/Pricing, Market Responsiveness and Track Record,
Marketing Execution, Customer Experience, and Operations.
Completeness of Vision. Market Understanding, Marketing Strategy,
Sales Strategy, Offering (Product) Strategy, Business Model, Vertical/Industry
Strategy, Innovation and Geographic Strategy.
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