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ATI
‘Hollywood’ graphics processor firmly establishes its position as
most popular AMD GPU for consoles to date
AMD announced that the 50 millionth ATI ‘Hollywood’ graphics processor
for the Wii game console from Nintendo shipped today. With 50 million
units delivered, the ATI graphics processor code-named ‘Hollywood’
becomes the most successful AMD game console chip to date in terms
of unit sales.
“Nintendo
values its ongoing relationship with AMD. AMD’s graphics technology
expertise as displayed in the ATI ‘Hollywood’ chip is a great part
of the momentum of Wii. Our combined efforts help deliver entertaining
experiences to create many smiling faces in living rooms around
the world,” said Genyo Takeda, general manager of Integrated Research
and Development, Nintendo Co., Ltd.
“We
congratulate Nintendo on this major milestone for its popular Wii
console. AMD shares Nintendo’s excitement for delivering engaging
experiences for every member of the family,” said Rick Bergman,
senior vice president and general manager, Graphics Products Group,
AMD. “We’re proud to provide the ATI ‘Hollywood’ chip as the cool
and quiet graphics engine that factors so prominently in the overall
enjoyment for Wii owners. AMD counts Nintendo as a valued customer
and we continue to work together to make console entertainment a
growing phenomenon worldwide.”
The
ATI ‘Hollywood’ graphics processor is a custom graphics processing
unit from AMD that enables Wii to provide exciting, immersive game
play and interaction for consumers around the world. AMD has a rich
10-year history of providing graphics solutions for Nintendo spanning
both the Wii and Nintendo GameCube consoles.
ATI「Hollywood」圖像處理器已成為目前最熱門的遊戲機圖像晶片
有效鞏固AMD領導業界的市場地位
AMD 日前宣布第五千萬枚任天堂Wii遊戲機使用的ATI「Hollywood」圖像處理器成功付運。開發代號為「Hollywood」的ATI
圖像處理器以五千萬枚的付運量，成為目前最暢銷的AMD遊戲機晶片。
任天堂綜合開發本部部長竹田玄洋(Genyo Takeda)表示：「任天堂非常重視與AMD目前的合作關係。ATI「Hollywood」晶片上所呈現的頂尖AMD圖像處理技術，是帶動Wii成為熱賣商品的重要原因之一。AMD與任天堂攜手合作，為全球家居帶來暢快的遊戲娛樂體驗。」
AMD高級副總裁兼圖像產品部總經理Rick Bergman表示：「AMD喜見任天堂Wii遊戲機能夠取得如此驕人的銷售成績。同時，我們亦非常榮幸能夠與任天堂攜手為全球家居中的每一位成員帶來愉快的遊戲體驗。ATI「Hollywood」晶片的重要特色是具備低溫及寧靜運作的功能，有效讓Wii遊戲玩家享受完美的圖像處理表現。任天堂是AMD極為重要的客戶，我們雙方將持續合作，推動Wii遊戲機於全球蓬勃發展。」
ATI 「Hollywood」圖像處理器是AMD專為Wii遊戲機特製的圖像處理器，為全球遊戲玩家提供精彩的遊戲體驗及互動效果。AMD為任天堂開發Wii和GameCube
遊戲機圖像方案已達十年，雙方擁有豐富的合作經驗。
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